JM Lexus To sustain your market position as the world’s largest Lexus dealer, you look for ways to build category ownership for your brand. These magazine ads were part of an integrated campaign designed to differentiate JM...
Acebal/Fontana By rebranding Acebal/Fontana with the new slogan “Better building through better design,” my design team and I were able to position them as high-end architects and builders with quality work to prove...
Gamaroff’s Transitioning this no frills “price and item” restaurant into a destination for “Genuine food and Genuine fun” (my new slogan) was a big strategic shift that required creating a brand...
Anthony’s Coal Fired Pizza Leveraging its “Brooklyn” heritage helped this growing chain of restaurants differentiate itself among a sea of competitors....
