Acebal/Fontana By rebranding Acebal/Fontana with the new slogan “Better building through better design,” my design team and I were able to position them as high-end architects and builders with quality work to prove...
Gamaroff’s Transitioning this no frills “price and item” restaurant into a destination for “Genuine food and Genuine fun” (my new slogan) was a big strategic shift that required creating a brand...
Anthony’s Coal Fired Pizza Leveraging its “Brooklyn” heritage helped this growing chain of restaurants differentiate itself among a sea of competitors....
United Regional Orthopaedic Surgical Services I was hired by Hoegger Communications to develop a new campaign for United Regional to boost brand preference for their Orthopaedic Surgical Services (hip and knee replacements) in Wichita Falls. My solution was to shift...
The Singing Machine Creating the “Evolution of Karaoke” for Singing Machine’s new 4 TV product introduction required creating an online presence with landing pages and videos across multiple digital...
